How Meta Descriptions Can Boost Your Website Traffic

How Meta Descriptions Can Boost Your Website Traffic

Share This: by If you’re looking to boost your agency’s traffic and leads, search engine marketing is essential. Consumers are turning to search engines to guide their insurance shopping process. According to the J.D. Power 2016 U.S. Insurance Shopping Study, 74...
Measuring Emotion in the Customer Experience

Measuring Emotion in the Customer Experience

Share This: by Does your insurance agency take the time to measure how effective your overall customer experience is? In a business of renewals, it is absolutely critical that we develop long-term, loyal clients over time. We focus less on providing “good service,”...
Email Signatures for the Independent Agent

Email Signatures for the Independent Agent

Share This: by From a Facebook boosted post to sending out the details of a policy by email, every interaction that your insurance agency has with your customers is an opportunity to bring value to them. Consider Apple’s brand, value, and identity for a moment –...
3 Ways to Enhance Your Personal Brand on LinkedIn

3 Ways to Enhance Your Personal Brand on LinkedIn

Share This: by LinkedIn, like any type of social network can seem fairly intuitive once you’ve completed your profile and begin interacting with other users. However, even if you have all of your entry fields filled out in great detail, it may not be enough to convey...