Digital Marketing Archives - Page 17 of 24

Director Of First Impression And Why Every Agency Needs One

by Christopher Paradiso | Aug 22, 2013 | Blog

Share This: by What is a director of first impression? Furthermore, how does it play a role in your insurance agency today? First, I’d like to define what a director of first impression is: it was a title created to acknowledge the front desk employee who plays a...

Start Making Your Community Your Marketing Foundation

by Christopher Paradiso | Aug 21, 2013 | Blog

Share This: by It doesn’t take much to notice that most small independent insurance agencies are constantly looking for ways to combat the deep pockets of large writers which give them the ability to market over TV, the Internet, and newspapers. As independent agents,...

Why “Hope” Is Not A Strategy and Will Lead To Failure

by Christopher Paradiso | Aug 19, 2013 | Blog

Share This: by Recently Paradiso Presents when on the road to work with some highly successful insurance agents throughout the Midwest area. While working with the selected agencies, we asked the owners if they prepared a business plan annually. In addition, we also...

How #Hashtags Can Drive Business To Your Brand

by devparadiso | Aug 13, 2013 | Blog

Share This: by We have to agree with you on that. Besides the seldom laugh from them, those hashtags are absolutely useless and take up content space. But in order to understand how hashtags can help your business drive traffic, we need to understand what hashtags...

[Recap Of Seminar] What Motorists Insurance Group Can Teach Us All

by Christopher Paradiso | Aug 6, 2013 | Being Successful, Digital Marketing, Marketing Tips For Insurance Agencies, Tips & Tricks

Share This: by Last week, Paradiso Presents had the honor of hosting a 3-day seminar to various Motorists Insurance Agencies. Like any new experience, I had no idea what the personalities would be like, how the company would treat our social and digital marketing...

The Power In Every Thank You

by Christopher Paradiso | Jul 25, 2013 | Blog

Share This: by The words “thank you” in today’s time are almost extinct. There is so much respect behind the words “thank you,” and I think today, respect isn’t what it was in the 1950’s. Recently I read an article in Rough Notes magazine that stated less...