Digital Marketing Archives - Page 21 of 24

Does Your Content Match The Brand And Identity Of Your Agency?

by devparadiso | Apr 30, 2013 | Blog

Share This: by True Story Recently, I worked with an agency that had the foundation and structure that any other business has to begin and continue a successful marketing campaign. The three main components they had were: Brand and Identity: A clear and...

Even Social Media Directors Need A Support Group…and YES, Kate Has A Place.

by devparadiso | Apr 25, 2013 | Blog

Share This: by Kate on Google+ Had a really good conversation with an acquaintance who is in the business of directing social media for small businesses varying from different background with the same issue as mine: The owners don’t understand our goal for their...

Honest Price Vs. Lowest Price: Is Lowest Price Really What The Customer Is Looking For?

by devparadiso | Apr 24, 2013 | Blog

Share This: by Read an article several weeks ago regarding the idea of offering customers a “no haggle” price policy. We’ve seen it all before, and for me, I saw it all too often in the auto industry. Now, while I think that this works ideally well...

If You’re The Captain, Be The Leader Of Your Ship

by Christopher Paradiso | Apr 16, 2013 | Blog

Share This: by When I walk into the office, look at my staff, see their family pictures on their desk, I am constantly reminded of my role as the leader of our ship. Depending on my guidance is how their family will survive. At the end of the day, my grade as a...

Your Google Analytics Say Your Visitors Are Growing. Now Its Time To Weed Out The Quality.

by devparadiso | Mar 25, 2013 | Digital Marketing, Google, SEO

Share This: by Kate on Google+ Whenever you start marketing, you truly do act like a CEO who’s new to Social Media and looking for any glimpse of ROI. As time passes however, we quickly realize the difference between having TONS of traffic versus good,...