by Chris Paradiso | Feb 2, 2015 | Blog, Marketing Tips For Insurance Agencies, SEO, small business, Tips & Tricks
Share This: by There is still some debate out there in the business world as to whether blogging is still relevant in today’s social media marketing environment. It is a very good question, and I get asked it on a weekly basis. Here is my approach in answering that...
by Julia Czelazewicz | Jan 30, 2015 | Being Successful, Blog, Digital Marketing, marketing, Marketing Tips For Insurance Agencies, SEO, small business, Social Media
Share This: by 1. Social media and the digital world is not “real” and cannot be not genuine. Interactions in the digital world may not hold the same quality as person to person communication; however, this does not mean these interactions mean nothing. They can...
by Chris Paradiso | Jan 15, 2015 | Being Successful, Digital Marketing, Marketing Tips For Insurance Agencies, SEO, Social Media, Tips & Tricks
Share This: by Is your goal to sell more insurance? If so, you need to get focused on your core audience. If you haven’t already, you have to start by answering these four questions and make sure your agency’s entire marketing team pastes them to their foreheads....
by Chris Paradiso | Jan 4, 2015 | Being Successful, Digital Marketing, Marketing Tips For Insurance Agencies, SEO, Social Media, Tips & Tricks
Share This: by Content marketing is vital to every agency’s marketing strategy. As an agency owner you need to devote time,energy and money to developing various types of content, including white papers, Google + posts, tweets and blogs, which appeal to and...
by Kelly Donahue-Piro | Dec 26, 2014 | Being Successful, Blog, Brand Camp, Digital Marketing, Facebook, Google, Linkedin, Marketing Tips For Insurance Agencies, SEO, Social Media, Tips & Tricks, Twitter, Vine, YouTube
Share This: by As we work to build the marketing strategy for Paradiso Insurance there are three components we always focus on: Interest Generation Marketing to prospects during the sales process Marketing to the current clients Many agencies only focus on interest...
by Chris Paradiso | Dec 5, 2014 | Marketing Tips For Insurance Agencies, Social Media
Share This: by Today I would like to discuss what agencies should NOT being doing with their social media strategy. There are several common social tactics that are ineffective for your agency, and in many cases, can be damaging to your agency’s brand. Let’s...