by Chris Paradiso | Jun 30, 2016 | Uncategorized
Share This: by We’ve all heard the saying “Content is King” circulating it’s way around the web recently. This is true, but the real king is visual content. Did you know that the brain processes images 60,000 times faster than text, and it takes as little as 50...
by Chris Paradiso | Jun 23, 2016 | Uncategorized
Share This: by Yes, just this week, we saw a new extension released, and it’s tailored specifically to us as insurance agents. This new TLD (Top Level Domain) is “.insurance,” which I’m sure is going to be a great tool for us moving forward. What does a TLD mean...
by Chris Paradiso | Jun 16, 2016 | Uncategorized
Share This: by I’ve said it before and I’m sure I’ll say it until I’m blue in the face, SEO should be a crucial focus to any independent insurance agency’s digital strategy. For those of you asking what exactly SEO stands for, it’s also known as Search Engine...
by Chris Paradiso | May 26, 2016 | Uncategorized
Share This: by Every insurance agency has an opportunity to either win or lose with each visit they get on their website. Each time a prospect, customer, or client visits your website, it’s your job to make sure that they find what they are looking for, easily, and...
by Chris Paradiso | May 19, 2016 | Uncategorized
Share This: by Data is your agency’s most valuable asset, and I can almost guarantee that they are being underutilized. Let’s talk about location data, geo-targeting, and geo filters (which are filters based on location that let mobile users add a location...
by Chris Paradiso | May 5, 2016 | Uncategorized
Share This: by As we all know, the big name captive Insurance companies such as Geico, Progressive, and more are still competing with us Independent Agents. In a world where we can get left in the dust so quickly, we have to make the most of marketing ourselves as...