A Big Change in the Domain Name Game

A Big Change in the Domain Name Game

Share This: by Yes, just this week, we saw a new extension released, and it’s tailored specifically to us as insurance agents. This new TLD (Top Level Domain) is “.insurance,” which I’m sure is going to be a great tool for us moving forward. What does a TLD mean...
SEO in 2016: What you need to Know

SEO in 2016: What you need to Know

Share This: by I’ve said it before and I’m sure I’ll say it until I’m blue in the face, SEO should be a crucial focus to any independent insurance agency’s digital strategy. For those of you asking what exactly SEO stands for, it’s also known as Search Engine...
User Experience for Insurance Agency Websites

User Experience for Insurance Agency Websites

Share This: by Every insurance agency has an opportunity to either win or lose with each visit they get on their website. Each time a prospect, customer, or client visits your website, it’s your job to make sure that they find what they are looking for, easily, and...
Geo-Targeting for your Agency’s Marketing

Geo-Targeting for your Agency’s Marketing

Share This: by Data is your agency’s  most valuable asset, and I can almost guarantee that they are being underutilized. Let’s talk about location data, geo-targeting, and geo filters (which are filters based on location that let mobile users add a location...