by Chris Paradiso | Feb 25, 2016 | Uncategorized
Share This: by I have some news for you; you would love to leverage push notifications to enhance your insurance agency’s marketing… if you knew what they were. Long story short, push notifications give you the ability to “push” a message from your insurance agency to...
by Chris Paradiso | Feb 16, 2016 | Uncategorized
Share This: by Every agency needs to have a perfectly branded website, as this is the place where all of your online marketing efforts begin and end. It’s the center of your insurance agency’s marketing universe, and all of your social marketing and other online...
by Chris Paradiso | Jan 21, 2016 | Uncategorized
Share This: by Once you define your brand, as I discussed in my article, “Personal Branding in the Digital Age,” positioning is the next natural step. First we must define “positioning;” in the world of branding, it’s how we differentiate our services and/or insurance...
by Chris Paradiso | Jan 7, 2016 | Uncategorized
Share This: by Marketing, whether done traditionally or digitally, will always involve the use of color, and there’s no questioning it. Your choice of color may have been a side note in the past, but I’d like to get you thinking more about your color choices. Color...
by Chris Paradiso | Dec 31, 2015 | Uncategorized
Share This: by When most insurance agents think about their company’s logo, they think of it as a tool that will help their customers remember their insurance agency in a way that’s visually appealing. While this is exactly right, a lot of insurance agents don’t...
by Chris Paradiso | Dec 29, 2015 | Uncategorized
Share This: by Stop with the negativity. In order to turn your mind around towards, inner work maybe required.Attitude and thoughts never not change overnight. Here are a few tips to get you started. Tip 1—Read about thinking positively, think about its...