by Chris Paradiso | Dec 17, 2015 | Uncategorized
Share This: by I want you to consider a one major question: “Why would someone buy insurance from you or your agency”? My personal answer can be summed up in a short sentence: We make it fun and easy for our customers and, as independent insurance agents, we...
by Chris Paradiso | Aug 27, 2015 | Uncategorized
Share This: by Search Engine Optimization, or SEO for short, is something that more insurance agencies are tapping into, so they can get more visibility on the internet. What exactly is SEO, you might ask? SEO refers process of optimizing a website for maximum search...
by Chris Paradiso | Jul 28, 2015 | Uncategorized
Share This: by Virtually every brand here in the U.S. is trying to win over Millennials and it’s not surprising why. Eighty over eighty million shoppers with excess of one trillion dollars in buying power are hard to ignore . But equally hard to ignore are recent...
by Chris Paradiso | Jun 9, 2015 | Social Media, Uncategorized
Share This: by The million dollar question is “How do you create a balanced Social Media Content Strategy?” The path to a balanced social media content strategy within your agency may not be a straight road. Actually that’s being optimistic. It’s...
by Chris Paradiso | Mar 3, 2015 | branding, content marketing, Digital Marketing, insurance marketing, marketing, Social Media, Uncategorized
Share This: by Social media has become one of the most prominent marketing channels. A recent study shows that nearly 91 percent of all businesses are using social media as a new marketing tool to reach customers and prospects. It’s also reported that Americans spend...
by Chris Paradiso | Dec 1, 2014 | Uncategorized
Share This: by Visual content is certainly very trendy in today’s times – see the meteoric rise in infographics and the social engagement with images as proof. Yet the need for content that appeals on a visual level and presents information in a more engaging format...