The Rise of Chatbots

The Rise of Chatbots

Share This: by Chatbots have been around for a while now, whether you’ve heard of them or not. What are chatbots exactly though? If we look at Google’s exact definition, it states that chatbots are “A computer or program designed to simulate conversation with human...
Our Recent Endeavors at Paradiso Presents

Our Recent Endeavors at Paradiso Presents

Share This: by Hello everyone! We wanted to start off this week by apologizing for not pushing out an article last week, as we’ve been very busy recently here at Paradiso Presents. In fact, we are very excited to tell you what we’ve had our hands on...
Insurance Marketing via Instagram

Insurance Marketing via Instagram

Share This: by When we think about getting our insurance agencies more visibility online, social media isn’t always the first thing that agents think about. Generally speaking, people go on social media to connect with others, or look for content that they enjoy. In...
How Meta Descriptions Can Boost Your Website Traffic

How Meta Descriptions Can Boost Your Website Traffic

Share This: by If you’re looking to boost your agency’s traffic and leads, search engine marketing is essential. Consumers are turning to search engines to guide their insurance shopping process. According to the J.D. Power 2016 U.S. Insurance Shopping Study, 74...
Measuring Emotion in the Customer Experience

Measuring Emotion in the Customer Experience

Share This: by Does your insurance agency take the time to measure how effective your overall customer experience is? In a business of renewals, it is absolutely critical that we develop long-term, loyal clients over time. We focus less on providing “good service,”...