ParadisoPresents

Digital Marketing Resources for the Independent Insurance Agent

What Nelson Mandela Can Teach You About Your Insurance Agency

by Christopher Paradiso | Dec 12, 2013 | Being Successful, Vision

As we all know Nelson Mandela passed away last week and was laid to rest on Monday. Mandela was more than an amazing leader and human being- he was a true inspiration and beacon of hope for the millions of oppressed South Africans during Apartheid. The courage he...

Google Strikes Again: The Google+/YouTube Merge

by Christopher Paradiso | Dec 3, 2013 | Digital Marketing, SEO

[embedplusvideo height="300" width="450" editlink="http://bit.ly/IKrvJU" standard="http://www.youtube.com/v/bVGp8Z8Yb28?fs=1"...

Be The Vision You Want To See In Your Agency

by Christopher Paradiso | Nov 25, 2013 | Vision

Have you recently read about your business’s vision and the power of creating this vision? Recently there's been a substantial amount of articles and blogs written about having a vision for your business. This isn’t simply hype, it’s a very important aspect of your...

Six Key Factors To Make Yourself A Better Agency Owner

by Christopher Paradiso | Nov 21, 2013 | Blog

This year, as I traveled to more than 24 different states speaking to insurance professionals at conferences and workshops, I would always make sure to listen to every other speaker and attendee. I go to these conferences because I want to learn from all of these...

Lessons Learned Regarding Best Practices With Facebook For Insurance Marketing

by Christopher Paradiso | Nov 20, 2013 | Blog, Facebook

Having a successful marketing strategy within my agency requires learning from my mistakes. When we learn from these mistakes, we grow as a business, and it is absolutely crucial for our business to continue in its learning and growing. I wanted to share with you a...

Our Analysis Of The McKinsey Report

by Christopher Paradiso | Nov 18, 2013 | Blog

While many believe the McKinsey report has caused quite a stir in the insurance industry as of late, I don’t believe that’s an accurate assessment. The information in the report has pushed insurance agents to a point of fear, chiefly from its statement regarding the...