ParadisoPresents
Social Media Resources for the Independent Insurance Agent
4 Tips for Your LinkedIn Profile
In recent times, LinkedIn has become a one stop solution for connecting professionals, putting your name and brand in front of your marketplace, and even making new connections to qualified job candidates, new employers, or potential clients. With access to all of...
Social Media 2016
A few weeks ago I was speaking at an insurance industry event and was asked what the 2016 social media arena was going to look like. In order to know what to anticipate for 2016 we need to take a look at what the make up was for 2014 and 2015. First let’s start with...
YouTube: An Effective Marketing Tool For Your Insurance Agency
With over 1 billion unique visitors each month, YouTube is a platform that every insurance agency should consider as part of their marketing strategy. After all, most people would much rather watch an informative video on your agency, your staff, and your services...
Creating a Balanced Social Media Content Strategy
The million dollar question is "How do you create a balanced Social Media Content Strategy?" The path to a balanced social media content strategy within your agency may not be a straight road. Actually that's being optimistic. It’s NOT a straight road. Since the...
Where to Begin on Social Media
Are you confused and overwhelmed by social media and where to begin? Well, don’t feel bad, most insurance agency owners are. In this blog post, I’m going to lay out a few of the best social media sites for insurance agency owners and why I feel you and your agency...
Why You Need A Full Time Social Media Marketer
Is your agency feeling overwhelmed at times with the many marketing channels and mediums in the Internet world? Just to name a few there is: E-mail marketing, newsletters, Google+, YouTube, Twitter, Vine, Flickr, Pinterest, Facebook, online advertising, mobile...