ParadisoPresents

Social Media Resources for the Independent Insurance Agent

Optimize B2B Content Throughout the Sales cycle for Your Agency

by Chris Paradiso | Oct 27, 2014 | Digital Marketing, Social Media

Everyone hears and reads about social media marketing and content marketing, but let’s get into the sales side of optimization. Let’s dig into the B2B side of things! The first thing we need to do is integrate and align our agency’s tactics. About 90% of B2B...

Time it Right- The Value of Timing When Using Social Media for Your Business

by Chris Paradiso | Oct 15, 2014 | Digital Marketing, Social Media

By Guest Blogger, Julia Czelazewicz Now more than ever, social media is a critical aspect of business. Many different platforms are used to ensure you are reaching your target audience, and getting your message across clearly. Every day we pin, tweet, and post about...

Success in Social Media Starts with…

by Chris Paradiso | Aug 12, 2014 | Digital Marketing, Social Media

When you think of social media and the success that can be gained from it, one thing that we always need to keep in mind is to continuously keep learning. Social media is constantly changing because of Google’s fluidity, and that’s why we can never stop learning....

Dipping Your Toe into the Social Media as an Agent

by Chris Paradiso | Jul 25, 2014 | Social Media

One of the biggest questions I get on a regular basis is "what can I do to kick start my agency’s marketing into the social media world." Well, that is an excellent question and I would imagine if you ask 100 different people from outside of the insurance world, you...

Ways to Get Ahead in The Social Media Arena

by Chris Paradiso | Jul 22, 2014 | Social Media

Reducing Commissions for New Business Without Emails

by Chris Paradiso | Jul 3, 2014 | Blog, Tips & Tricks

Agencies invested in digital marketing have a never ending pursuit to obtain email addresses. Some producers get them and never think twice, however there are always a few team members who forget frequently. There is a valuable lesson you can portray to your agents...