by Chris Paradiso | Dec 12, 2014 | Digital Marketing
Share This: by As marketers in the insurance industry, we have a responsibility to make our campaigns as effective and efficient as possible. Over the past several years, we have learned that this is accomplished through inbound channels like social media, search...
by Chris Paradiso | Dec 10, 2014 | Social Media
Share This: by Many agency owners are still trying to determine the success and influence social media has had on their overall return on investment. Most arrive at the same questions- is social media is a waste of time? Should they put more effort and initiative into...
by Chris Paradiso | Dec 5, 2014 | Marketing Tips For Insurance Agencies, Social Media
Share This: by Today I would like to discuss what agencies should NOT being doing with their social media strategy. There are several common social tactics that are ineffective for your agency, and in many cases, can be damaging to your agency’s brand. Let’s...
by Chris Paradiso | Nov 26, 2014 | Social Media
Share This: by Beyond The Bots It’s no secret that SEO and Social Media are both key components of a solid digital marketing strategy, but how much does your social media presence impact your site’s SEO? Here are 5 ways that you may not have...
by Chris Paradiso | Nov 20, 2014 | Marketing Tips For Insurance Agencies, Vision
Share This: by As an agency owner who loves marketing, I wanted to take a few minutes and give you my reasoning behind why I feel visual content marketing is King. I’m sure there will be a lot of emails that come to me disputing my theory, but that’s okay...