by Chris Paradiso | Oct 6, 2014 | Digital Marketing
Share This: by Whether you are an early adopter or a skeptic like many agents, when it comes to new marketing channels, social media’s ability to help insurance agencies reach a broader audience and to do it at a relatively low cost has put it at the center of today’s...
by Chris Paradiso | Sep 17, 2014 | Digital Marketing, Marketing Tips For Insurance Agencies
Share This: by Traditionally, agencies have relied on referrals as a methodology for growth. With the advent of direct writers spending more than $6 billion dollars in advertising the modern agent needs to identify a strategy that focuses on service to deliver...
by Chris Paradiso | Sep 8, 2014 | Marketing Tips For Insurance Agencies
Share This: by More than 15 years ago, many companies forced consumers to perform certain tasks themselves. For example, about 15 years ago banks started charging customers for not excluding their own transfers, leading to some pretty angry customers. Today the world...
by Chris Paradiso | Aug 14, 2014 | Marketing Tips For Insurance Agencies
Share This: by The marketing arena for insurance is becoming increasingly creative. The issue I have is that this creativeness isn’t coming from independent insurance agents.It’s coming from the big insurance carriers like the gecko and Flo, just to name a few. On a...
by Chris Paradiso | Aug 12, 2014 | Digital Marketing, Social Media
Share This: by When you think of social media and the success that can be gained from it, one thing that we always need to keep in mind is to continuously keep learning. Social media is constantly changing because of Google’s fluidity, and that’s why we can never stop...