paradiso insurance Archives - Page 12 of 13

Understanding Inbound Marketing

by Christopher Paradiso | Jan 27, 2014 | Marketing Tips For Insurance Agencies

Share This: by Today I would like to take the time to discuss inbound marketing. The reason I would like to talk about inbound marketing is because I’ve recently been asked to define and explain exactly what inbound marketing really is. Inbound marketing has...

Has your agency tried Reverse Marketing?

by Christopher Paradiso | Jan 22, 2014 | Digital Marketing, Marketing Tips For Insurance Agencies

Share This: by Before we can begin our discussion on Reverse Marketing, we need to first define it, courtesy ofWikipedia. Reverse marketing is “the concept of marketing in which the customer seeks the firm rather than marketers seeking the customer.” An easy...

Year 2014: Change Your Agency To A “YES” Agency

by Christopher Paradiso | Dec 23, 2013 | Marketing Tips For Insurance Agencies

Share This: by The attitude of an agency is usually created from the second you answer the phone. Also known as your agency’s ‘vibe,’ this needs to have a genuine positive feel to it. In order to accomplish a ‘yes’ vibe within your agency requires three distinct...

Six Key Factors To Make Yourself A Better Agency Owner

by Christopher Paradiso | Nov 21, 2013 | Blog

Share This: by This year, as I traveled to more than 24 different states speaking to insurance professionals at conferences and workshops, I would always make sure to listen to every other speaker and attendee. I go to these conferences because I want to learn from...

Lessons Learned Regarding Best Practices With Facebook For Insurance Marketing

by Christopher Paradiso | Nov 20, 2013 | Blog, Facebook

Share This: by Having a successful marketing strategy within my agency requires learning from my mistakes. When we learn from these mistakes, we grow as a business, and it is absolutely crucial for our business to continue in its learning and growing. I wanted to...