by Chris Paradiso | May 19, 2016 | Uncategorized
Share This: by Data is your agency’s most valuable asset, and I can almost guarantee that they are being underutilized. Let’s talk about location data, geo-targeting, and geo filters (which are filters based on location that let mobile users add a location...
by Chris Paradiso | May 12, 2016 | Digital Marketing, Google, independent insurance, insurance marketing, marketing, marketing strategy
Share This: by “Celebrate what you accomplish, but raise the bar every time you succeed.” – Mia Hamm I don’t care who you are, where you come from, whether you’re an individual or an agency, or whether you’re in or outside of the insurance space… No one,...
by Chris Paradiso | May 5, 2016 | Uncategorized
Share This: by As we all know, the big name captive Insurance companies such as Geico, Progressive, and more are still competing with us Independent Agents. In a world where we can get left in the dust so quickly, we have to make the most of marketing ourselves as...
by Chris Paradiso | Apr 28, 2016 | Uncategorized
Share This: by I can’t stress enough how important it is to engage on social media for your insurance agency’s digital marketing strategy. There are many avenues that you can post to via social media, including Facebook, Twitter, and Pinterest just to name a few....
by Chris Paradiso | Apr 21, 2016 | Uncategorized
Share This: by When I speak to another Independent Agent about my agency’s marketing efforts, the first thing I will tell them is that in 2016 and moving forward, digital marketing should now be considered a traditional form of marketing. Normally when you hear...
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